Marketing

PIM: an indispensable sales tool

The PIM solution has become an indispensable tool for marketing teams and sales departments. PIM ensures the optimal management of product and sales data that allows a company to remain competitive in the market. To achieve these goals, you should…

How to create ads on Instagram?

Do you want to create ads on Instagram yet you have no idea about it? Don’t worry, there is an easy and precise step that can help you create cutting-edge as well as effective ads. To do so, here are…

Netlinking : what is it?

Your site has been created, it is functional, it is ready to be visited… but it has no visits! What are you going to do? This is exactly why you should do netlinking. What is netlinking? Netlinking is a set…

Prospecting: how to collect leads?

In order to increase the conversion rate on your website, lead generation is an essential step that has become the cornerstone of modern marketing. Without customers, it is impossible to develop your market and consequently, you won’t be able to…

How to set up an inbound marketing strategy?

Inbound marketing is an innovative marketing strategy created in 2005. It aims to make customers come to you by themselves, unlike traditional outbound marketing that bombards people with advertisements that they haven’t sought. The goal is to attract visitors, transform…